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Format Description Sizmek  Format Template Link Build guide link Publisher spec page Ad Builder Template
Standard A standard banner is a basic banner with a single click through. Does not contain video or advanced features. HTML5 Standard Banner http://showcase.sizmek.com/formats/
demo/html5-standard-banner
http://demo.sizmek.com/blocks/buildguide/
HTML5%20Standard%20Banner%20Build%20Guide.pdf
http://www.newscorpaustralia.com/
ad-specs/digital/html5-standard-display
HTML5 Standard Banner 
Rich Media The Rich Banner ad format allows for a larger ad file size and can contain images, text, animation and video. The rich banner asset must be polite load. Video with sound must be user initated. HTML5
Rich Banner
http://showcase.sizmek.com/formats/
demo/html5-rich-banner
http://demo.sizmek.com/blocks/buildguide/
HTML5%20Rich%20Banner%20Build%20Guide.pdf
http://www.newscorpaustralia.com/
ad-specs/digital/html5-rich-display
HTML5 Polite Banner
Billboard The Billboard ad is a IAB Rising Stars Ad Format, matches the width of the page content and on expansion pushes site content down. HTML5 Pushdown http://showcase.sizmek.com/formats/
demo/pushdown
http://demo.sizmek.com/blocks/buildguide/
HTML5%20Pushdown%20Banner%20Build%20Guide.pdf
http://www.newscorpaustralia.com/
ad-specs/digital/html5-billboard
In-Progress
OTP The OTP ad is an expandable that is a 300 x 250 expanding to a 1000 x 750. This can auto expand for 10 seconds duration only and can be frequency capped.  Background must have a min. 20% opacity. HTML5 Expandable Banner http://showcase.sizmek.com/formats/
demo/html5-expandable-banner
http://demo.sizmek.com/Blocks/BuildGuide/
HTML5_Expandable_Banner_Build_Guide.pdf
http://www.newscorpaustralia.com/
ad-specs/digital/html5-full-page-otp
In-Progress 
Side Skins The Side Skins are two 115 x 1050 panels that sit on the side of the page. HTML5 Page Skin http://showcase.sizmek.com/formats/
demo/html5-page-skin
http://demo.mediamind.com/Blocks/BuildGuide/
HTML5_Page_Skin_Build_Guide.pdf

http://www.newscorpaustralia.com/
ad-specs/digital/html5-side-skins

In-Progress 
Super Skins The Side Skins are two 250 x 1050 panels that sit on the side of the page. HTML5 Page
Skin
http://showcase.sizmek.com/formats/
demo/html5-page-skin
http://demo.mediamind.com/Blocks/BuildGuide/
HTML5_Page_Skin_Build_Guide.pdf
http://www.newscorpaustralia.com/
ad-specs/digital/html5-super-skins
In-Progress 
Lumberjack The Lumberjack is a 1000 x 150 bar that runs with skins. The bar has thumbnails that on click expand to 1000 x 700 panels and the skins can change with each expanded panel as well. Awaiting on custom script to be able to build the ad Awaiting on custom script to be able to build the ad Awaiting on custom script to be able to build the ad http://www.newscorpaustralia.com/
ad-specs/digital/html5-lumberjack
N/A 
Scrolling Side Panels This is a header 1000 x 100 that runs with side skins and scroll with the page. N/A N/A N/A http://www.newscorpaustralia.com/
ad-specs/digital/scrolling-side-skins-header
N/A 
Contextual Ad This is an ad that pulls content from the page into the ad itself N/A N/A N/A http://www.newscorpaustralia.com/
ad-specs/digital/contextual-ad
N/A 
Parallax Skins These are side skins that  animates on user scroll. N/A N/A N/A http://www.newscorpaustralia.com/
ad-specs/digital/html5-parallax-side-skins
N/A 
Chameleon OTP The OTP ad is an expandable that is a 300x250 expanding to a 1000 x 750. This can auto expand for 10 seconds duration only and can be frequency capped.  Background must have a min. 20% opacity. N/A N/A N/A http://www.newscorpaustralia.com/
ad-specs/digital/html5-chameleon-otp
In-Progress 
Sidekick This is a 300 x 250 that expands to 1000 x 700 panel that pushes the page aside. N/A N/A N/A http://www.newscorpaustralia.com/
ad-specs/digital/sidekick
In-Progress 
HTML5 Spot A floating circle that stays with the page on scroll and expands on click. HTML5 Butterfly http://showcase.sizmek.com/formats/
demo/butterfly
http://demo.sizmek.com/blocks/buildguide/
Butterfly_Build_Guide.pdf
http://www.newscorpaustralia.com/
ad-specs/digital/html5-spot
In-Progress 
3D Cube The 3D Cube is an interactive ad format that works across 3-screens (desktop, tablet and mobile) providing a rich and engaging user experience for advertisers. N/A N/A N/A http://www.newscorpaustralia.com/
ad-specs/digital/3d-cube-3-screens
N/A 
Mobile OTP This is an OTP that runs on mobile and it has to be frequency capped for once per day and collapses after 7 seconds. News Mobile
OTP
http://demo.mediamind.com/australia/
getstarted/docs/News_Mobile_OTP.zip
http://www.newscorpaustralia.com/ad-specs/digital/
mobile-otp-and-leave-behind
http://demo.mediamind.com/australia/
getstarted/docs/News_Mobile_OTP.zip
In-Progress
Mobile Expandable This is an expandable that runs on mobile. HTML5 Expandable Banner http://showcase.sizmek.com/formats/
demo/html5-expandable-banner
http://demo.sizmek.com/Blocks/BuildGuide/
HTML5_Expandable_Banner_Build_Guide.pdf
http://www.newscorpaustralia.com/
ad-specs/digital/mobile-expandable-banner
HTML5 Expandable Banner 
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