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Overview

This document provides information on all rich media formats that Sizmek supports for Collective EMEA. Only HTML5 formats are supported. Please reference the Collective Formats Portal for a list of supported formats. 

Rich Media Ad Formats

Format Name Dimension Placement Size Programmatic Mobile Web In-App
REM

Collapsed State: 300Wx250H, 728Wx90H, 

160Wx600H, 300Wx600H
Expanded State: Variable

Same as Collapsed Size No Yes No
RAM

Collapsed State: Full Widthx48H
Expanded State: Fullscreen

1x1 No Yes No
HIT

Collapsed State: 1Wx1H
Expanded State: Fullscreen

1x1 No Yes No

Immersive

Skin

Collapsed State: 970Wx250H (Responsive)
Expanded State: 970Wx418H (Responsive)

+

Values are controllable

1x1 Yes (Semi) Yes No

Collective - Templates and Build Guides

Format list is available here:

Collective Portal 

HTML5 Formats' Guidelines

  • Use default custom template ad variable settings except for the ones listed below by format
  • Method of expansion and contraction must be the same (i.e. mouse-over or user-click, not a combination of functionality) Subsequent expansions 'replays ' may be initiated upon User Click everywhere.
  • Auto Play Video (video started on ad load without user interaction): Non UI video should have sound muted by default.
  • User-Initiated Video: Video Controls must be present: Play/Pause, Volume Control or Mute/Unmute buttons are required. Time Scrubber & Replay button are suggested but not required.
  • Make sure all clickthroughs including default have “Close Ad Parts” unchecked
  • All click through URLs must open in a new browser window.
  • Do NOT specify the full URL path of custom scripts and just use the script name. This will allow the scripts to serve securely when the placement is set to secure.
  • If sending secure (HTTPS) tags, the developer will need to make sure the path of the EBLoader.js file is either dynamic or secure, depending on implementation.

Collective - Immersive Skin

The HTML5 Immersive Skin format is a full-width expandable header with left and right gutters that appear around page content and a wallpaper skin that appear behind the page content full page.

Note: General Immersive Skin format information can be found here.

This guide will only contain the extra custom elements and scripts needed to get the format working.

 

These are the format types of the Immersive Skin, which have been tested and Certified for Collective.

 Format Type Certified
Video Wall No
Wallpaper No
Non-Video No
Video Yes

 

These are the key features of the Immersive Skin format available to the video template.

Typical Format Features Video Format
Basic Cross Domain Configuration via one ad (creative-level) Yes
Affect the site with style (requires publisher approval) Yes
Affect the site with script (requires publisher approval) Yes
Inter-panel synchronisation Yes
Responsive Yes
Mobile Experience (gutters hidden, different header expansion) Yes
Scroll Detection Yes
Programmatic No
Ad Builder Capable No
Local Editing per Panel Yes
Video Background No
Controls Panel No
Uses AdKit (able to include DCO and Additional Assets) Yes

 

These are the key customised features of the Immersive Skin format available to the Collective video template.

 Collective Specific Format Features

Video Format

Multiple Gutter Alignment calls per page resize or Ad load event

Yes

Keystone site detection

Yes

Browser Detection

Yes

Keystone Ad integration (Ad removal after reaching page break-point)

Yes

Upgrade-able Core Custom Script

Yes

Pre-Integrated Stylesheets per domain

Yes

Customise-able custom configurations

Yes

Platform / OS detection

No

Semi - Programmatic (Across a small Network, no long-tail detection)

Yes

Collective - Immersive Skin - Ad Variables

The variables below have been implemented as part of the Collective Certification across select sites.

Note: For more information on typical format variables please visit the Immersive Skin formats Build Guide.

Ad Variables Value Notes
mdIsKeystoneSite Auto Detect (Boolean) The format will check whether the site seen is a Keystone site and apply automatic handling.
mdChromeKeystoneBreakpoint 1035 (Number) By default this is automatically set, however, to override this breakpoint add this variable into the Ad settings and apply another value. To remove the override just delete the variable completely.
mdEdgeKeystoneBreakpoint  1045 (Number) By default this is automatically set, however, to override this breakpoint add this variable into the Ad settings and apply another value. To remove the override just delete the variable completely.
mdIEKeystoneBreakpoint  1045 (Number) By default this is automatically set, however, to override this breakpoint add this variable into the Ad settings and apply another value. To remove the override just delete the variable completely.
mdFirefoxKeystoneBreakpoint  1042 (Number) By default this is automatically set, however, to override this breakpoint add this variable into the Ad settings and apply another value. To remove the override just delete the variable completely.
mdAOLKeystoneBreakpoint  1045 (Number) By default this is automatically set, however, to override this breakpoint add this variable into the Ad settings and apply another value. To remove the override just delete the variable completely.
mdOperaKeystoneBreakpoint  1035 (Number) By default this is automatically set, however, to override this breakpoint add this variable into the Ad settings and apply another value. To remove the override just delete the variable completely.
mdSafariKeystoneBreakpoint  1035 (Number) By default this is automatically set, however, to override this breakpoint add this variable into the Ad settings and apply another value. To remove the override just delete the variable completely.
mdDefaultKeystoneBreakpoint  1035 (Number) By default this is automatically set, however, to override this breakpoint add this variable into the Ad settings and apply another value. To remove the override just delete the variable completely.

Collective - Immersive Skin - Custom Scripts

Custom Scripts
PL_HTML5ImmersiveSkin.js
PL_HTML5ImmersiveSkin_PluginScript_COLLECTIVE_Cert11378_13_09_2016.js

Change Log

Release: Sept 16, 2016 (v1.0.0)

  • Initial release

Update: Sept 19, 2016 

  • Placement Dimensions Added

Collective - Format Support

If assistance is required please reach out to Collective@sizmek.com for additional build information.

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