The Sizmek DSP organizes Advertisers within Accounts. This allows you to implement cross-advertiser settings, and assists with grouping data for a variety of reports.

If your organization manages campaigns for many advertisers, your organization may have a single account and advertiser, or it may have may advertisers under many accounts.


Take care when modifying a Account. These changes affect all advertisers and campaigns underneath the Account.

Finding Accounts

Access the Accounts page from the Network level.

  1. Click Admin > Accounts.

    DSP Menu Admin Accounts
  2. The Sizmek DSP displays a list of all accounts available to you.

  3. Optional: When the list of Accounts is long, find the one you want by typing in just a few letters of its name. The Sizmek DSP displays only those matching your text, and updates the count.

    DSP Accounts List
  4. Click the Account name to open the Account builder.

Account Builder Step 1: Name and Details

Account Name and Details

Complete the following fields:

  • Account Name

  • Advertiser Name

  • Sizmek Revenue Share Percent

  • Partner Margin: If your company operates The Sizmek DSP on behalf of one or more clients, you may have used budget numbers that had already deducted your company's margin from the advertiser's budget. Partner Margin is a feature that lets you include the margin percentage to the advertiser's overall cost. With this feature, The Sizmek DSP permits you to enter the margin percentages and input budgets from the advertiser's perspective. See Partner Margin for more.

  • Date Format: This setting controls how dates are presented throughout The Sizmek DSP for this Account. The three hyphen-separated elements in the Date format are

    • %m: the month

    • %Y: the year

    • %d: the day

  • Time Format: This setting controls how dates are presented throughout The Sizmek DSP for this Account. The elements in the Time format are

    • %I: the hour

    • %M: the minutes

    • %p: whether AM and PM are displayedYou may order these as you wish and include any separators you like. The example shows the use of a colon (:) between the hour and the minutes.

  • Ad Collision

Step 2: Account-Level Targeting

This is an optional step. You can apply targeting to an account, which applies that targeting rule to all campaigns run for all advertisers in this account. See Targeting for help managing the targeting grid.account-level targeting

Step 3: Account-level Contacts

This is an optional step. Enter the email addresses of the Account Manager, Operation Manager, Analyst, Sales Person #1 and Sales Person #2.

Account Contacts

If you are still in need of assistance after reviewing this content, please file a ticket in the Support Center.

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