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This article presents the different types of dimensions and metrics available in aggregated reports. For a description of a particular dimension or metric, click the link to open the Aggregated Reports: Dimensions and Metrics Glossary.

Note

Note: This icon, Medal_16.png, indicates that the metric is accredited by the Media Rating Council (MRC). This accreditation includes:

  • Relevant impressions and clicks metrics accredited for desktop, mobile web, and mobile In-App display and video

  • Relevant viewable and unique metrics accredited for desktop display and video

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