Viewability is a measurement of how much of an ad's surface area was viewed and for how long. Before Sizmek Advertising Suite can collect viewability information, you must configure viewability settings, which can be done on the account, advertiser, or campaign level. For more information, see:

This set of Viewability metrics appears in Verification reporting.


Important: These categories are available for post-buy verification. For more information, see Verification Categories Grid and Verification Categories Glossary.

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