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  • Creative > Ads > New Ad > New Master Ad > In-Stream

In-Stream VAST Dynamic Creative Ads allows you to leverage Dynamic Creative capabilities in order to serve videos in scale to specific audiences.

Sizmek Ad Suite (SAS) supports building Dynamic Creative VAST ads with multiple versions. The process involves uploading multiple videos in bulk as external assets to the Assets Library, and then manually creating an ad, assigning versions with related videos, and serving multiple versions of the ad simultaneously.

Setting up In-Stream VAST Dynamic Creative Ad

Procedure
  1. Create your DCO video assets as external assets in the Assets Library.

    Note

    Note: In VAST ads, you can only use Dynamic Creatives that were created using external assets.

    InStream_DC_1.png
  2. Set up a VAST In-Stream ad and use one of your external assets in the Creative Assets > Linear tab. This video serves as your fallback video if the version targeting fails.

  3. Click Save.

  4. In the Dynamic Ad field, turn on Dynamic Ad.

    InStream_DCad.png

    The Versions section and the Versions submenu are added to the Ad page.

  5. Click Versions. For each version, the video asset is added as a dynamic element named primary_video.

    DC_InStreamVideo.png

Important

Important:

  • Disabling a dynamic ad removes all the dynamic creative capabilities and the versions. This process is irreversible.

  • Video auto-transcoding does not run on video assets on the version level.

  • Only one 3rd party impression and click-tracking URL can be assigned to each version of a Dynamic Creative In-Stream ad.

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