Rich Media Banner is a fixed-size ad format that includes the following attributes:
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Maximum size is 10 MB. (The initial load can be set at 200 KB. For more information, see Add Polite Load to your HTML Ads.)
Note
Notes:
While Sizmek Ad Suite (SAS) ads can be up to 10 MB, ads must also follow the specifications of the publishers or DSPs that will ultimately run the ad.
Maximum ad size can be increased beyond 10 MB upon request; however, you should check with your media partner to verify that the ad will not be rejected by the publisher.
Ad can contain multiple user interactions.
Ad can contain video.
Note
Note: If your fixed-size creative does not require these features, build a Standard Banner. For more information, see About Standard Banner.
Click here to preview a demo of Rich Media Banner format.
There are several methods that you can use to build your ad.
Create |
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Set Up |
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Share |
Specifications |
Dimensions |
Any For example, 300 x 250 or 728 x 90 |
The default image must match the dimensions of the ad. |
Max duration |
None |
The publisher or the media technology (for example, DSP) determine the max duration. IAB recommendation: 30 seconds |
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Max size |
10 MB |
If your creative is less than 200 KB and does not include a video or other interaction (other than a single click-through), use a Standard Banner. For more information, see About Standard Banner. |
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Tag Type |
In-Banner |
For more information about tag types, see Sizmek Ad Suite Ad Formats. |
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Compatibility |
Device |
Any |
Examples include Web, Mobile Web, In-app. |
Dynamic Creative |
Supported |
For more information, see Introduction to Dynamic Creative. |
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Publisher Certification |
Web |
Not required |
For more information, see About Publisher Certifications. |
In-app |
Recommended |
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Programmatic |
Recommended |
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Measurements |
Available Metrics |
Examples include:
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For more information about metrics, see Aggregated Reports: Dimensions and Metrics Glossary. |
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