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Overview

Welcome to the Sizmek MDX platform. There is a lot to think about when you start planning and trafficking your campaigns. The following checklists include useful links to articles and videos to help get you started.

 Help Center Article  Video Description

Introduction to the Sizmek Platform

Describes how to get around the platform, how to use the global search and list search, how inheritance affects settings, and how to change your user locale.

 Includes a walkthrough of the main screens and navigation around the platform.

Trafficking Campaigns

Basic Campaign Flow 

Help Center Article  Video Description

MDX NXT Campaign Walkthrough - Basic

 

Shows an end-to-end walkthrough for setting up your MDX-NXT campaign when trafficking in simple mode.

Advertiser and Brand Setup Settings

Describes the main fields when adding a new advertiser and brand.

 Shows how to set up an advertiser, campaign, and campaign contacts.

Campaign Management

Describes setting up a new campaign, and the campaign workflow. 

 

Campaign Contacts

Describes the types of contacts that you can define so that campaign participants receive relevant email notifications during the campaign.

 

Campaign Setup Settings

Describes the main fields when setting up a new campaign.

 

Online Spreadsheets

Describes the available online spreadsheets, the Placement spreadsheet and the Click-through & Events spreadsheet.

 

Placements

Describes the methods for setting up new placements.

 Shows how to set up new placements from either the Media Plan page or the Placement spreadsheet.

Placement Setup Settings

Describes the main fields when setting up a placement.

 

Work with the Placement Spreadsheet

Describes how to add and edit multiple placements to a campaign.

 

Traffic Your Campaign in Simple Mode

Describes the various actions you can perform on placements, placement ads, and master ads when trafficking a campaign in simple mode.

 Shows how to attach ads to placements.

 Shows how to replace master ads in placements.

Work with Event Rules in Your Campaign

Describes how to define rules for click-through URLs and 3rd party tracking events that repeat for specific placement types, ad formats, or sites.

  Shows how to set up and work with event rules in a campaign.

Work with the Click-through & Events Spreadsheet

Describes how to add and edit multiple click-throughs and 3rd party tracking events to placement ads that are attached to a campaign.

 Shows how to define click-through URLs and 3rd party tracking events.

Insertion Orders

Describes the Sizmek insertion order, and the process of generating and signing the insertion order.

 

Publish Placements

Describes how to publish placements and generate placements' tags.

 Shows how to publish placements, generate the placements' tags, and share placement tags.

Advanced Campaign Flow

Help Center Article  Video Description

MDX NXT Campaign Walkthrough - Advanced

 

Shows how to set up delivery groups and serving strategies, assign delivery groups to placements, and how to use features such as, Scheduled Swap, Replace Ads, Disable Ads, and Detach Delivery Groups.

Delivery Groups

Describes delivery groups, and how to create them.

 Shows how to create delivery groups, apply settings and rotation methods to a delivery group, and how to replace ads within a delivery group.

Delivery Group Settings

Describes the main fields when adding a new delivery group.

 

Work with Delivery Groups and Serving Strategies

Describes how to assign and replace master ads in delivery groups.

  Shows how to attach multiple ads to multiple delivery groups by either assigning ads to the current rotation, or scheduling an ad swap.

Work with Delivery Groups and Placements

Describes how to traffic a large campaign that includes multiple ads for multiple placements, and requires the use of delivery groups.

 Shows how to attach delivery groups to placements.

 

Refresh Creative Media (Creative Refresh)

Describes the various options available for refreshing creative media. 

 

Build an Audience Strategy

Describes how to use the Visual Workflow to build an audience strategy and set target audiences. 

 

Add Tokens to URLs

Describes where in the platform you can add tokens to URLs, the types of URLs that support tokens, and the list of supported tokens. 

 

Creating Ads

Help Center Article  Video Description

MDX NXT Creating Ads Walkthrough

Shows an end-to-end walkthrough for creating ads in the MDX-NXT platform.

Sizmek Methods for Designing and Creating Ads

Describes the different methods for designing and creating ads in the platform.

 

Design an HTML5 Ad in Ad Builder for HTML5

Describes how to create HTML5 ads in Ad Builder for HTML5.

  Shows a high level overview of Ad Builder for HTML5.

Create Flash Ads and Ad Builder for Flash

Describes how to work with Flash ads.

 

Building Ads

Help Center Article

Video Description

Master and Placement Ads

Describes the basic concept of ads - master and placement ads in the platform.

 

Build Ads in Sizmek MDX NXT

Describes how to build and work with ads in the platform.

 

Work with Your Master Ads in the Platform

Describes how to perform a set of actions on master ads in the MDX platform including editing, duplicating and assigning master ads.

 

Preview Your Ads in the Platform

Describes how Preview displays your ads in a simulated environment and provides real-time data regarding the ad components. The platform includes two Preview modes: Test Ad Mode and Multi-Ad Preview.

 

In-Stream Interactive (VPAID) Ad Format

Describes the In-Stream Video Interactive ad format.

 

Sizmek In-Stream Video Ads

Describes the supported In-Stream video ad formats, In-Stream video elements, and the rules and guidelines when creating In-Stream video ads.

 Shows how to create an In-Stream video ad, assign linear assets, assign companion assets, and define a click-through URL.

Video Auto-Transcoding

Describes the automatic process that runs on all In-Stream ads in the Sizmek MDX platform during the attachment process. It converts your video assets to final serving variants according to the placement and publisher's requirements. 

Shows how to create an In-Stream Video Ad with Auto-Transcoding.

Automate FTP Asset Transfer of Creative Assets

Describes  the method of automating file transfer of your creative assets from your client ftp site to the Assets Library folder using Sizmek FTP Ingest. Currently this feature supports In_Stream assets.

 

Create Multiple In-Stream Ads in Bulk

Describes how to use the Ad Creation Wizard to quickly create multiple In-Stream ads.

 Shows how to build multiple VAST Ads in the Ad Creation Wizard.

Flash and HTML5 Asset Support in Standard Banners (Hybrid)

Describes the Standard Hybrid Banner ad format, which enables you to use either Flash or HTML5 assets, and a single default image.

 Shows how to create a Standard Hybrid Banner ad that combines both Flash and HTML5 assets in a single ad.

Data

Help Center Article  Video Description

About the Report Builder in Analytics NXT

Describes the Report Builder tool, and its built-in templates with predefined attributes and metrics.  

 Shows how to use the Report Builder templates to create analytics reports.

About the Verification Dashboard

Describes the Verification dashboard, including details for each section. 

 Shows how to use the Verification dashboard, including exporting data to an Excel and selecting metrics and dimensions, for display and video ads.

Sizmek MDX-NXT API

 Help Center Portal Video Description

Sizmek Creating, Trafficking, and Reporting API

The Sizmek API enables clients and partners to integrate with the Sizmek advertising platform and data in their own independently built applications.

 

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